Content Asset Management Specialist

Full-time  Perm Content Asset Management Specialist for the Content Studio, Marketing.

Tech client with a breadth of applications, tools, and content—all supported by human expertise.

Friendly team with a great work life balance!
 
Role overview

The Content Studio function sits within the Marketing Communications organization.  This
organization, led by our Chief Marketing Officer, acts as a strategic partner to the business, powering
commercial value through an insight led approach that maximizes the impact of our investment and our
relevance in the market.

Within the Content Studio, the Content Creation team manages the design, development and delivery of
multi-channel marketing leading campaigns and supporting content; both in house or with partner agencies.

This position coordinates digital assets (layout files, photos, graphics, and logos) ensuring file content and
metadata integrity, relating to our digital asset management systems: Workfront, Creative Library, and Brand Library.

You will also be supporting the in-house production team, contributing to the production workflow. Reporting
to the Production Manager, you will be working closely with the existing team of artworkers, designers and
project managers, producing materials including Brochures, Fact sheets, Flyers, Sell-sheets, Reports, and
Flyers.

Key Responsibilities:

Primary Role

• Work closely with team and marketing colleagues, managing and archiving of collateral/documents
• using our digital asset management systems (DAM)
• Identify metadata to be entered in DAM
• Maintain and manage marketing material final files within department Content Library
• Manage source documents to resolve questions inconsistencies or missing data
• Maintain standards, best practices, or system usage procedures
• Retrieve assets from asset management systems for distribution to internal and external users
• Manage and maintain our local and cloud based servers
• Prepare project files and folders for archive
• Trouble-shoot file issues
• Manage and prioritize work effectively
• Manage assignments and communication effectively within required department systems (project
• management tool and DAM)
• Manage multiple assignments concurrently, accurately record time and manage creative assets
• according to defined workflow

Secondary Role

• Produce marketing and communication materails - artwork, layout and typography - including
• brochures, factsheets, flyers, reports, presentations and more
• Work with pre-defined InDesign templates and style sheets
• Understand and interpret detailed visual brand guidelines
• Prepare design files for both internal and external print use
• Produce print and/or screen-ready, accurate artwork for a variety of print and digital marketing assets
• that support a broad range of formats originating from creative teams across the department,
• including: Print and digital advertising, collateral, direct mail, tradeshow displays, sales presentations,
• internal corporate programs, email marketing, content marketing and more
• Work independently, with limited oversight from a manager
• Work in collaboration with a wider creative team, including writers, editor’s art directors, and
• artworkers
• Ensure that deliverables meet deadlines and follow approval procedures
• Monitor department resources to follow evolving standards regarding company and departmental
• policies and procedures, as well as brand standards

Skills and experience

• Minimum 5 years print production experience or prepress experience
• Expertise with enterprise Digital asset management systems
• Understanding and ownership of naming conventions, metadata and linking protocols
• Well-versed in print and digital media
• Strong prepress skills with knowledge of conventional printing and digital printing processes
• Understanding of print production best practices to provide layouts that can be effectively and
• efficiently reproduced
• Strong experience of layout and typography, applied with speed and accuracy
• Experience of working with project management tools (Workfront or similar)
• Expert command of Adobe Creative Suite (InDesign, PhotoShop, Illustrator)
• Excellent cross-platform computer skills (MAC and Windows) and MS Office (Excel, Word and
• PowerPoint)
• Obsessive attention to detail and the ability to methodically trouble-shoot production and technical
• challenges and complicated issues as they arise
• Highly organised - able to work accurately and efficiently in a fast-paced environment
• Colour correction and retouching an advantage
• Superior project management skills. Able to work independently to meet deadlines
• Strong collaboration and communication skills. Able to work in across different teams with competing
• priorities
• Good nature/sense of humour/positive attitude
• Flexible, dedicated and passionate

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