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Preserving Corporate Memory: DAM as Institutional Repository

14 Jun 2018 @ 5:00 pm - 6:00 pm BST

DAM, while long regarded as the single source of truth sometimes originating in marketing or production environments, can also be a tool to aid in the preservation of corporate memory for an institution – helping to codify knowledge and also preserve important company information and data. This allows organizations to avoid repeating the same old mistakes and also keeps them from re-inventing the wheel, recreating the same content or forgetting about important learnings or knowledge.

After all, DAM helps facilitate knowledge-sharing across an organization when asset restrictions are minimized and user adoption of the tool is high. In this webinar, we’ll cover how you can use digital asset management best practices to improve knowledge share, encourage serendipitous discovery of information, and preserve both company IP and corporate memory.

Any organization looking to preserve memory, protect company intellectual property and avoid a digital dark age in the history of their company should make DAM as institutional repository a core strategy and objective of their digital asset management program.


14 Jun 2018
5:00 pm - 6:00 pm




Henry Stewart Events
+44 (0)20 7092 3494


Event Type
Webinar / Virtual
Event Goal
Education (no commercial agenda)
Promotion Channels
DGP Twitter (@DAMGuru), DGP Website
Twitter usernames
DAM Guru Program does its best to ensure event information is correct; but dates, times, agendas and locations can change. Please consult the official website page for any event you plan to attend. 

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