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MESA: Smart Content Summit West: Data, AI and Metadata Madness

February 27

$195 - $795

From the event host’s website:

The Media & Entertainment Services Alliances (MESA) 2018 Event Calendar kicks off in late February and early March with two back-to-back, coast-to-coast Smart Content Summits. The association’s February 27th event at Luxe Hotel on Sunset Boulevard in LA, followed by its NYC event at the Microsoft Technology Center on March 8, will both focus on Data & Analytics, Artificial Intelligence, and Metadata Madness.

Now in its fifth year, the Smart Content Summit (East and West) will provide an annual, market-specific update on best practices, industry data initiatives and tools that studios, broadcasters and their business partners are using to make their content more identifiable, accessible and useable.

“Executives in New York and LA have their own perspectives on how smart content is transforming the way their media & entertainment is produced, stored and distributed,” says MESA Executive Director Guy Finley. Every year these Summits explore the latest advancements in this third-era of content delivery – one where intelligence is being embedded alongside audio/video to streamline productions and supply chains, while delivering unprecedented marketing data and analytics.”

Conference Chairs for Smart Content Summit East and West include Mary Yurkovic, director of the MESA Smart Content Council, and Nona Janssen Walls, Senior Vice President, Data Analytics, Lionsgate and Jason Lambert, Executive Director, Content Licensing & Metadata,
Sony Pictures Entertainment.

Expert presenters for both programs are being encouraged to participate, covering topics that include:

– Advancements in Artificial Intelligence and Machine Learning for Media & Entertainment
– The Role of Content, Data and APIs in the Internet of Things
– Metadata Madness: Adopting and Implementing an Industry-wide Metadata Schema
– Turning Social Media Analytics into Actionable Data
– Cradle to Grave: The ‘Smart’ Entertainment Supply Chain
– Smart Advertising Workflows and Measurement

Prospective speakers and presenters should submit their ideas to Mary Yurkovic at

To become a Smart Content Summit sponsor contact: Christian Calson at



Event Type
Event Goal
Education (no commercial agenda)
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Luxe on Sunset Boulevard Hotel
11461 Sunset Blvd
Los Angeles, CA 90049 United States
+ Google Map
(310) 476-6571
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