Looking Ahead: The Next 5 Years of Digital Commerce

Now more than ever, digital is ascendant. Even prior to COVID-19, significant headwinds were appearing, with growing pressure on the retail industry, increased acquisition costs challenging start-up brands, rising consumer fatigue with new subscription models, and the specter of digital distrust, counterfeit, and low-quality goods threatening Amazon, Instagram and Pinterest alike.

So, where do we go from here? Increased digital agility and seamless omnichannel capabilities will be table stakes for businesses that survive. But the biggest variable will be relationships: the brands who truly succeed will connect users to what matters most - a shared sense of value and trust, exceptional products, and differentiated experiences.

Join CMSWire, Holden Bale (Global Vice President, HUGE), and Leyla Ballantyne (Business Strategy Director, HUGE), and Contentful for a live, hour-long webinar as we explore future commerce experiences and business models, based on HUGE’s user and market research, that will drive growth and loyalty.

This webinar will cover:

• How winners in the digital economy are evolving their business models and ways of working
• Where consumer behaviors are trending, and what the impact of COVID-19 will be over the long haul
• What principles can be applied to create experiences that stand out in a “sea of sameness”

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