The DAM Guru Program blog contains educational digital asset management articles and links, program information, and calls for Gurus.

The Digital Asset Manager (DAM) Salary Survey Returns!

Posted by on Nov 15, 2017 in Featured News | 0 comments

The former DAM Foundation survey, focused on the Digital Asset Manager salary, has found new life as a DAM News special initiative. Fellow DAM Gurus Ralph Windsor, Elizabeth Keathley, and Deb Fanslow have brought it back, and are hoping all of you participate. The survey is an annual assessment of compensation for digital asset managers (i.e. those responsible for administering collections of digital assets) that seeks to analyze employment trends industry-wide. The survey questionnaire is available HERE: With so much growth in the DAM...

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7 Tips for Digital Asset Management (DAM) Meetup Group Sustainability

Posted by on Nov 8, 2017 in DAM Education, Program Info | 0 comments

When I started out as a digital asset management administrator, one of my first stops was to the NYCDAM Meetup Group.  I had heard about them at Henry Stewart and Createasphere and was seeking real-world advice on best practices, user acceptance, and a host of other issues involved in managing a DAM. No disrespect to our vendor friends, but I needed to know less about the art of the possible, and more about day-to-day reality. NYCDAM was just what I needed. I met so many wonderful, smart people who were so willing to share their experience...

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Guru Talk: Mark Leslie – Adidas

Posted by on Oct 2, 2017 in DGP Member Interviews | 0 comments

Digital asset management professional, Mark Leslie explains the full power of DAM can only come into play after you completely understand the business processes of where the assets are created and how all audiences that make use of the assets. What companies/organizations have you worked for as a DAM professional? What was your role at each? For the last 14 years, I have worked with adidas in North America, specializing in licensed professional sports apparel and headwear product creation. During that time I held multiple roles: Production...

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Guru Talk: Yumiko Saito – Amazon

Posted by on Aug 21, 2017 in DGP Member Interviews | 1 comment

Working as a digital asset management professional can take many paths. Yumiko shares her’s with us, and helps to illustrate the importance of one’s collective experiences when in a DAM professional role. What companies/organizations have you worked for as a DAM professional? What was your role at each? Technically my role here at Amazon is my first official role as a DAM professional. The road that got me to this point had a lot of turns and dead ends. I started my librarianship career as a Catalog Librarian at Syracuse...

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Guru Talk: Annella Mendoza – MAM Librarian & Archivist

Posted by on Jul 17, 2017 in DGP Member Interviews | 0 comments

Straight and to the point, Annella offers a clear look at what it takes to own the success of media asset management systems over the long-term in this industry of DAM professionals.

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Guru Talk: Kelly Pepper – InterContinental Hotels Group (IHG)

Posted by on Jun 26, 2017 in DGP Member Interviews | 1 comment

Digital asset management systems require the admin to have a variety of skills to be successful. Kelly Pepper has experience across the spectrum that clearly illustrates the benefit of this need.

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Guru Talk: Alice Cameron – Northwestern University

Posted by on May 8, 2017 in DGP Member Interviews | 0 comments

Digital Asset Manager, Alice Cameron, clearly understands that every system is different, and there’s no definitive resource. Respecting the uniqueness of each DAM system will help improve the end user-experience.

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1000 Strong! DAM Guru Program Reaches Membership Milestone

Posted by on Apr 18, 2017 in Program Info | 0 comments

1000+ and Counting DAM Guru Program recently received our 1,000th signup. Thanks to our membership (and program sponsor Picturepark) for providing a commercial-free space in which we can help one another, share ideas, educate others and strengthen the Content Management, Digital Asset Management and Library Science communities—all at no charge to any member. More on this announcement is available in the Picturepark press...

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Guru Talk: Emily Vargas – Wilson Sporting Goods

Posted by on Apr 3, 2017 in DGP Member Interviews | 2 comments

An insightful read by Digital Asset Manager Emily Vargas on how to tame 2 million assets with sound digital asset management fundamentals.

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DAM Guru Program Says Goodbye to Linda Rouse

Posted by on Mar 17, 2017 in Featured News | 1 comment

Longtime DAM Guru Program member and supporter Linda Rouse passed away on 11 March 2017. Linda had been a valued member of the Digital Asset Management community for decades. As a formally trained librarian, she brought to the DAM industry a skill set that helped many DAM professionals understand the important connection between what they were trying to do and what librarians had already been doing for hundreds of years. Linda was based in Cairns, Queensland, Australia, where she worked with longtime partner Ricky Patten at their...

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